How it works

From scan to sold without the chaos

Instica keeps your items, listings, and marketplace data aligned so you can focus on shipping and growth.

Step

Capture and clean data

Scan barcodes (UPC/EAN), add photos, and pull references so every item starts with clean metadata. AI features help tag and categorize (Pro).

Step

Sync across devices

Work on iPhone, iPad, or Mac with real-time sync. Changes appear instantly across all devices. Starter supports 1 device, Pro supports up to 5.

Step

List to marketplaces

Publish to Discogs and eBay directly from inventory. Pricing, descriptions, and photos sync automatically. Track status in real-time.

Step

Track and analyze

Sales dashboards show trends and performance (Pro). Profit calculator helps price items competitively. Export data anytime.

Detailed Workflows

See every step in action

From adding items to listing on marketplaces, here's how each process works.

Adding an Item to Inventory

From scan to save in seconds

1
Scan or Search

Scan or Search

Scan a barcode (UPC/EAN) or manually search for the product by name

2
Add Photos

Add Photos

Take photos or upload from your library. Pro users can batch upload and remove backgrounds

3
Enter Details

Enter Details

Add condition, cost, notes, and other metadata. AI can suggest tags and pricing (Pro)

4
Save or List

Save or List

Save as draft to finish later, or list immediately to your connected marketplaces

Listing to Marketplaces

Publish to Discogs and eBay from one place

1
Select Item

Select Item

Choose an item from your inventory that's ready to list

2
Choose Platform

Choose Platform

Select Discogs, eBay, or both. Each platform has specific requirements

3
Set Price & Details

Set Price & Details

Platform-specific pricing and descriptions. AI pricing insights help (Pro)

4
Publish & Sync

Publish & Sync

Listing goes live on the marketplace. Status syncs back to your inventory automatically

Photo Management

Professional images, fast

1
Capture

Capture

Take photos with your iPhone or iPad camera, or import from Photo Library

2
Batch Upload (Pro)

Batch Upload (Pro)

Select multiple photos at once and upload them all in one operation

3
Remove Background (Pro)

Remove Background (Pro)

Automatically remove distracting backgrounds for clean product shots

4
Organize

Organize

Reorder photos, set the primary image, and add captions as needed

Cross-Device Sync

Work seamlessly across devices

1
Add on iPhone

Add on iPhone

Scan and photograph items in the field using your iPhone

2
Edit on iPad

Edit on iPad

Refine descriptions, organize photos, and prepare listings on your iPad

3
Review on Mac

Review on Mac

Bulk edit, analyze dashboards, and manage larger operations on Mac (Pro)

4
Always in Sync

Always in Sync

Changes appear instantly across all devices. Work from anywhere, pick up where you left off

Technical Details

Barcode support: UPC, EAN formats. Photo storage: 10 per item (Starter), unlimited (Pro). Marketplace sync: bi-directional and automatic. Device sync: real-time via CloudKit.

For Power Users

Batch photo uploads, bulk editing, advanced search filters, and folder organization. Pro plans unlock AI auto-tagging, pricing insights, and background removal.

Next step

Start managing inventory today

Sign up on the web app or grab the iOS app—both give you full access during your free trial.

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