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Frequently asked questions.

Find answers to common questions about features, pricing, marketplace integrations, and technical details. Can't find what you need? Contact us.

Pricing & Trial

Yes. Free Ledger is permanently free for up to 25 active listings on one marketplace. No card required, no expiry. When you outgrow 25 items or need a second channel, Operator is $19/mo billed annually.

The Studio trial gives you full Studio access — 2,500 listing ceiling, all AI tools, bulk edit, webhooks, and priority support — for 14 days, no card required. After 14 days your account moves to Free Ledger. Nothing is deleted. You add a card when you're ready.

Yes. Cancel from your account page. Your access continues to the end of the paid period. No penalty, no exit fee, no "are you sure?" dark patterns. Downgrading to Free Ledger keeps your data intact.

Annual billing saves two months per year. Operator: $19/mo annually vs. $24/mo monthly. Studio: $49/mo annually vs. $59/mo monthly. Annual locks your price for 12 months. You can switch to annual from your billing settings at any time.

No. We charge a flat subscription. No commissions, no per-listing fees, no marketplace referral cuts. You pay the same whether you sell $100/mo or $50,000/mo.

Yes, any time. Upgrades take effect immediately and are prorated. Downgrades take effect at the end of your current billing cycle — you keep Studio access until then. No data is lost when you move between tiers.

Marketplaces & Connections

eBay, Shopify, and Discogs on all paid plans. Free Ledger connects one marketplace. Etsy is in private beta. Amazon FBA is not currently supported — if Amazon is your primary channel, Listing Mirror or SoStocked will serve you better.

Operator: ~10 seconds from sale to delist. Studio: ~3 seconds. Both use real-time webhooks — no 15-minute batch jobs. When an eBay order lands, Shopify decrements and Discogs delists before the buyer has finished reading their confirmation email.

The first webhook wins. The second triggers a conflict flag in your operator inbox with both timestamps, both channels, and a one-click resolution path. Nothing is silently merged or quietly dropped.

No. Instica uses standard OAuth — the same "Sign in with eBay" flow you use to connect any app. No developer console, no copy-pasted tokens. One click per channel, done in under 90 seconds.

You get an email immediately. The sync queue pauses cleanly — nothing overwrites, nothing is lost. Reconnecting takes under 60 seconds. The queue drains automatically once you reconnect.

Inventory & Ledger

One row per item. Twelve columns: SKU, title, acquired date, cost basis, source, channels listed, gross sale, fees, net, sold date, location, notes. Available as CSV export on every plan, including Free Ledger. This is the spreadsheet you hand your accountant.

Free Ledger: 25 active listings. Operator: 500. Studio: 2,500. Atelier: unlimited. "Active" means currently listed on at least one channel. Sold and archived items don't count. The ceiling is soft — we flag rather than force-delist if you go over by a few.

Yes. Export your current data as CSV and import through the bulk import tool. Items appear in your ledger immediately. Duplicate detection runs automatically. If you need help mapping columns, email us — we've imported from Sellbrite, Vendoo, List Perfectly, and plain Google Sheets.

Yes. You set cost basis when you acquire an item. Every sale report, export, and receipts view calculates gross, fees, and net against that number automatically. You fill it in once; every future report carries it.

Mobile App

Yes — same ledger, same data, same real-time sync. The iPhone app is not a companion; it's a first-class client. Photograph an item in the field, set cost and location, approve the AI draft, and push to your channels before you leave the estate sale.

Yes. Capture items offline — the app queues them locally and syncs when you're back on signal. You won't lose work if you're sourcing in a basement or a rural sale with no cell coverage.

Not yet. The current app is iPhone-first (iOS 17+, also runs on iPad and Mac via Catalyst). Android is on the roadmap. If Android support matters to your workflow, let us know — operator demand shapes the roadmap.

Trust & Data

We store your inventory and sync it to your channels. We don't sell it, share it with data brokers, or use it to train external AI models. We don't store buyer PII. Our revenue comes from subscriptions — your data is not the product.

Yes, any time. CSV export is one click on every plan, including Free Ledger. If you cancel, your data is retained for 90 days — you can export during that window. No exit fee, no support ticket, no 30-day notice.

Yes. TLS 1.3 in transit, AES-256 at rest. We do not have a back door and our staff cannot read your ledger contents. SOC 2 Type II report is available on request — email us and we'll send the PDF without requiring an NDA.

US by default. EU available on Atelier. Once you choose a region, your data stays there. If you need it moved, we'll do it and tell you the day it finished. We don't silently replicate to other regions.

Migrating From Other Tools

Export your active listings as CSV from Sellbrite or Vendoo, then import via the Instica bulk import tool. Your live eBay and Shopify connections stay active during migration — we sync to them, we don't replace them. Typical migration: under an hour for 500 listings.

Export as CSV (or copy from Google Sheets). Map your columns to Instica fields in the import wizard. Items appear in your ledger immediately, with duplicate detection on. Cost basis fields open for you to fill in once if they weren't in your sheet.

Yes. Instica reads what's already live and matches it to a single inventory record. We don't overwrite, relist, or touch anything until you say so. Your first sync imports your current active listings as read-only — you review and approve before anything changes.

Email us with a sample of your current data structure and we'll send a customized import plan. We've done this enough that we can usually spot issues before you hit them. If it gets complicated, we can do the import for you.

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